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About Us

We are a small privately run company in upstate New York in the beautiful Hudson Valley, that was founded in 2004. It all began when the owner, Tom Maloy, (then a banker) started selling his baseball cards online for fun. Tom, an avid sports fan, wanted to expand his love for his teams to allow others to also show their team spirit. Sunset Key Chains was born, and it grew enough that in 2011 he left his banking job to devote all his time marketing and expanding the business. After working at Sunset full time for 4 years, Tom decided it was time to open a retail location. He wanted the name of the store to better describe the products he now carried, as over the years the line evolved and expanded to carry a variety of enthusiast type items. "Enthoozies" seemed to sum it up, and in 2016 came to be at 3 Cherry St. in Walden, NY, in the heart of the Hudson Valley. We now carry a full line of novelty products from all the major sport leagues and teams that include larger items, such as flags, signs, towels, clocks, and snack helmets, along with a full line of kitchenware products. The business continues to grow fans of all types; Disney, pop culture, and Marvel and DC Comics.  We are constantly adding new products, so make sure to check back regularly or follow us on Twitter, Facebook, and Pinterest as we post our new products here along with promotional coupons.

The Enthoozies family has also grown, and these new employees come from a all sorts of career backgrounds, and each bring something unique to the table. But it's not all work here at the shop, and all are encouraged to share stories of their hobbies and likes at break times. We enjoy everything from biking and hiking the beautiful Hudson Valley to homebrewing, cooking, painting, traveling and of course, sports!  We try to keep our work environment fun, and hope to pass that along to our customers!

Quick shipping is a must to compete with the big companies, so provided it's a weekday, all orders are shipped by the very next day. Or if you are local to our area, by all means stop in and visit us! There is no comparison to holding a product in hand before purchasing.  

We take pride in being a small company, and appreciate all of your business. THANK YOU for your interest and checking out our website.  We are members of the Orange County Chamber of Commerce, in Orange County, New York as well as The Town of Montgomery Chamber of Commerce in Montgomery, NY.

Enthoozies - We've got your team...and more!